Users will soon have a new feature that allows them to reduce the quantity of AI-made videos appearing in their streams. This move comes as the service announced that it now features more than 1 bn AI videos.
Pilot Phase and Launch
The update is being tested over the coming weeks before a full-scale launch. This development comes amid a surge in AI-generated material, spurred by recent video-generation tools.
AI Proliferation Online
It has been noted that nearly 10% of the fastest-growing channels on a popular video site primarily display AI-generated videos. A considerable share of this material is considered low-quality AI content, a label for substandard, mass-produced content that is frequently absurd or dreamlike.
Based on user feedback that a lot of users like content created using AI tools, ranging from digital art to educational videos, and we intend to offer the community the ability to adjust the amount of that, depending on their own choices,” stated a platform representative.
Scale of AI Content
TikTok announced that there are presently 1.3 billion videos on its app labeled as made with AI. Overall, in excess of 100 m media items are submitted to the platform daily, making AI content a relatively small part of its overall inventory.
Customizing Your Feed
Users will be capable of limit or boost the level of artificial media they watch by accessing the content preference option in the platform and selecting AI-made media. Other topics that are already be controlled under the tool include current affairs, clothing, beauty, and dance.
AI Disclosure Rules
Its rules require users to identify lifelike AI-generated content, and it prohibits dangerous fake videos of public figures or emergencies. Any authentic-looking AI-generated clip that is not labeled can be deleted under its community policies.
In addition, the app will from now on attach an “AI-made” tag to content produced via its own AI tools, or detected by an cross-platform project for spotting artificial media. This action is aimed to stop users from attempting to evade the disclosure requirement.
Educational Initiatives
The platform is also establishing a $2 million AI literacy fund for professionals and institutions to develop learning resources about ethical AI use. This initiative will assist educational bodies focused on training coding and technology.
Content Safety Approach
The video-sharing app has supported its safety measures, following discussion over intentions to make redundant a large number of content moderators in the UK. It is set to cut hundreds of positions in its content moderation division in the UK capital, with trade unions and digital protection specialists raising concerns that humans are being replaced by machine-led review.
A trust and safety lead stated that human moderation would continue to be important, but AI can safeguard staff by filtering out the most harmful content before it has to be seen by humans. The company reported a notable drop in shocking and graphic content seen by safety staff over the past year due to the use of its AI tools.
It is vital to balance staff and AI to keep the platform safe,” the official commented. “We’ll have people as integral to the approach, but we also think it’s highly necessary to limit contact with unsafe media as rapidly, which is where a significant AI assistance is really helping us operate efficiently.”